Cheryl Patterson, CEO of Deep Blue Adventures, has announced a partnership with dive industry veteran Dr. Alex Brylske and his consulting company, Ocean Education International. OEI will be working with Deep Blue Adventures to create a full range of programs from seminars to multi-day courses designed to help dive professionals develop and manage more effective, profitable and sustainable travel programs. A major objective of the partnership will be showing clients how merge environmental awareness and social responsibility with profitability to ensure long-term success.
“Divers today recognize the dire plight of coral reefs and other marine ecosystems and they’re demanding that dive operators incorporate environmental sustainability into the way they do business,” says Dr. Brylske. “Our job will be to show that financial success and responsible environmental practice are not mutually exclusive. Indeed, the mantra of sustainability—people, planet and profit— can, in fact must, be a win-win situation for all involved.”
“We are extremely excited about this new partnership” exclaims Cheryl Patterson. “We are finally able to combine the two biggest motivators that are at the heart of our company – assisting dive retailers in making travel a highly profitable hub of their business and promoting and operating travel in a sustainably and responsibly. You can have both, and we believe these programs will pave the way.”
The DBA/OEI partnership will be launched at the DEMA Show with an co-produced seminar, “Trends and Predictions for the Dive Travel Industry: A 21st Century Perspective.” The program is scheduled for 11:00 AM, Friday, November 15th in room W304C.
About Deep Blue Adventures
Dive Travel Wholesaler Deep Blue Adventures is the authority in travel for dive retailers and dive travel resellers. In addition to providing a one-stop shop where all DEMA Specials and other industry-only exclusives can be found under one roof, they also offers a range of unique programs that position a local dive center to establish and grow a highly profitable full service travel center within their store.
About Ocean Education International
Ocean Education International (OEI) is a consulting firm focusing on environmental education and professional development services for the recreational diving industry, specializing in the “triple bottom-line” of sustainable tourism. Our mission is to assist the all marine tourism industries maximize profitability through increased environmental awareness and social responsibility. In pursuing our mission, we hope to realize our ultimate vision–to make marine tourism an important and positive force in ocean conservation.